Calvin Klein launches an intensified version of its iconic fragrance


Coty’s Calvin Klein Fragrances has launched CK One Essence, an intensified, premium take on the brand’s iconic original scent. Launched 30 years after the introduction of the original CK One, the new CK One Essence pays homage to the original fragrance’s olfactive DNA and celebrates its legacy.

To lend new emotion to the original spirit of CK One, Calvin Klein once again called upon Master Perfumer Alberto Morillas of dms-firmenich – the perfumer behind the iconic original CK One fragrance – to formulate this fresh iteration. Amplified with double the concentration of the original eau de toilette for long-lasting, powerful freshness, CK One Essence modernizes the original juice’s defiant notes to create a new olfactory symbol of timeless unity.

Top notes open the fragrance with the bright facets and fruit-forward tonalities of vibrant Italian Bergamot, responsibly sourced from a family-owned farm in Calabria, and blood orange. The juice offers an energizing and explosive profile from the first spritz. At the heart, a curated, high-quality selection of teas, including organic green tea, invigorates and brings a modern freshness. To ground the base, Morillas used a specific musk upcycled from the paper industry, adding a rich and sensual warmth complemented by a woody, creamy sandalwood accord.

Both the bottle and secondary packaging were reimagined with premium, environmentally-preferred finishes. The bottle features a removable pump and a translucent metallic finish which reveals the juice inside.



Source link

About The Author

Scroll to Top