Ganni to Show at Paris Fashion Week

By / / Family & Parenting / 1 minute of reading



Danish apparel brand Ganni announced Wednesday it will show its Spring/Summer 2025 collection in Paris.

The move comes after the brand — typically a mainstay of Copenhagen Fashion Week — hired Laura du Rusquec, a former Balenciaga executive, as CEO in April. Rusquec, who is based in Paris, is tasked with pushing Ganni upmarket and aligning it with players in the fashion hub.

A stronger luxury position may inject renewed enthusiasm for L Catterton’s potential sale of the brand, a process which stalled two years ago.

Rusquec called showcasing in Paris “a natural evolution for our brand equity and scale” in a statement.

Learn more:

Ganni Hires New CEO From Balenciaga

Balenciaga’s deputy CEO Laura du Rusquec will replace Andrea Baldo as the Danish brand aims to elevate its image.



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Avatar of Kimberly Lee
Kimberly Lee is a writer for the Free Press Georgia news site. She writes about arts, automotive, travel, and fashion. Kimberly also has a passion for writing about new technology, like drones and robots. Kimberly's hobbies include traveling to new countries and trying out new restaurants, but she also enjoys spending time with her family—especially her niece!

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